What Happens When You Lower Your Real Estate Commission?
I had this situation when I agreed to work for 1.5% with the promise of constant business. So here is what ACTUALLY happened: 1. My expertise was undervalued. My recommendations on staging, pre-sale inspections, and property positioning were ignored because the seller had “sold a home before.” 2. I lost professional authority. Instead of being hired for strategy, I was treated like a lackey. 3. “Easy business” became months of work. What was supposed to be a quick sale turned into months of stress, including working during my vacation. The biggest lesson? When you discount your value from the beginning, people often stop seeing you as a full-service professional… and start seeing you as the cheaper option. Now when someone asks me to lower my commission, I remember this: The right clients don’t choose you because you’re the cheapest. They choose you because they trust you will do the best job ♥️